BulkSMS marketing is a process of sending a large amount of SMS messages to the target audience at the same point of time. Bulk SMS is a digital service which facilitates the marketing initiatives of the organization effectively. It’s acost effective medium, which ensures wider reach & higher open rate. There are two types of SMS messages namely promotional & transactional in nature.
The success of a bulk SMS marketing campaign to a great extent depends on selecting a best bulk SMS company. Usually only pricing factor is considered by the customers, he who sells at low price is considered to be the best bulk SMS seller. However, it’s far from the actual reality, the companies selling bulkSMS for cheap are engaged into hidden techniques to make money.
Best bulk SMS to select involves careful consideration as regards a no. of factors including:
1)Standing of the company in the market
2)Reviews about the company
3)The customer service provided by the company
4)The gateways deployed by the company
5) The rates provided by the company
The rates need to be standard, neither too low nor too high. The above factors play a very important role in determining the “best bulk SMS to select”. A best bulk SMS company would always be determined to render the best of customer experience irrespective of the bulk SMS rates offered by them.
Courtesy: Dove Soft Bulk SMS